BACK TO ALL NEWS & INSIGHTSJitsu is entering 2026 with significant momentum as demand for proven, precise, and trusted last-mile delivery continues to accelerate.
But beyond just growth, the bigger story we’re writing at Jitsu is about transformation. Retail has officially become the majority of our volume, new clients are scaling rapidly, and our markets across the nation are growing faster than ever—all of this marks a shift in how brands are using Jitsu to power their delivery experience.
Here’s a closer look at the numbers driving our growth, and what they mean for the future of ecommerce and last-mile logistics.
Retail Is Fueling Jitsu’s 2026 Growth
Over the past two years, Jitsu has undergone a fundamental shift.
Built to support the complexity of time-sensitive, perishable deliveries, Jitsu’s network was designed from day one to deliver a premium, high-performance service experience. Today, that same standard is powering a more diversified mix of industries, including ecommerce and retail. The result: Jitsu’s retail shipment volume grew 251% year-over-year in Q1, and in the past two years, our retail volume has grown more than 7x.
Retail volume now comprises the majority of Jitsu’s overall volume, overtaking perishables as our leading client vertical.
But perishables remain a core part of the Jitsu network and the foundation for how we operate. The precision, reliability, and accountability required for perishable deliveries continue to define our approach across every vertical we serve.
This evolution isn’t a shift away from perishables, but an expansion of that premium service model into new categories.
And it reflects a broader industry trend: retailers are prioritizing reliability, flexibility, and customer experience in the last mile, and they’re moving beyond traditional national carriers to achieve it.
New Client Growth Is Fueling Network Expansion
Jitsu’s growth is being powered by new partnerships that scale quickly.
New clients onboarded in 2025 are already contributing more than 30% of our total network volume in Q1.
This rapid ramp demonstrates the real strength of Jitsu’s model: fast onboarding timelines, scalable driver supply, consistent service quality across markets, and an unparalleled focus on customer success.
New client expansion also illustrates our maniacal obsession with operational excellence. At Jitsu, we execute every single day, with every single package. When brands onboard with us, they see that firsthand, right from the jump. Brands feel confident scaling and growing with Jitsu because of the performance-backed trust and confidence we’ve built with them since day one.
Expanding Network Connectivity: Jitsu’s Fastest-Growing Lanes
Jitsu’s growth isn’t just about volume, it’s about how our network is becoming more connected, flexible, and useful to shippers. In Q1, we saw strong momentum across key lanes connecting our regional hubs, including:
- Reno → Pacific Northwest
- Los Angeles → Southwest
- Indianapolis → Midwest
The growth we’re seeing in these lanes reflects a broader shift: Jitsu clients are leveraging more of our hubs as primary injection points—beyond our more mature regional hubs—to unlock greater coverage within our network.
The Q1 launch of Jitsu’s new Reno hub is a clear example, enabling shippers to access more than 72% of the West Coast population with connectivity all the way from San Diego to Seattle. This connectivity powered more volume through our West Coast hubs—more than 3.6x volume growth in the Pacific Northwest alone—and allowed us to solve a larger portion of our clients’ last-mile needs.
And we’re still growing. In Q2, Jitsu plans to launch connectivity from Newark to the Midwest, along with significant zip code expansion in both regions. Why? Because our growth and our clients’ needs tell the same story: more connectivity means more reach, more flexibility, and more value for shippers.
What This Means for Retailers and Ecommerce Brands
The story of Jitsu’s growth points to broader trends within the parcel delivery industry, and the takeaways are clear. Ecommerce brands are exploring alternative carriers to elevate the client experience. Flexible delivery models are winning over rigid, legacy models. And network connectivity is a growing priority for shippers.
2026 Q1 Key Stats Recap
- 251% YoY growth in retail volume
- Retail volume grew 7x in 2 years
- Retail now makes up the majority of Jitsu’s volume
- New clients are contributing more than 30% of our volume in Q1
- Full West Coast connectivity drove 3.6x volume growth in the Pacific Northwest
The first quarter sets the tone for the year ahead.
With strong momentum across retail, client growth, and market expansion, Jitsu is continuing to build a last-mile network designed for the next generation of ecommerce.
We’re just getting started.
If you’re a retailer looking for a last-mile solution that can empower your growth and bring your brand home, we’d love to hear from you. Email us at getstarted@gojitsu.com to talk to an expert.